As a small business owner, it’s very unlikely you got into business specifically because you love to do marketing. Marketing professionals love to do marketing. But you’re a business owner and your passions lie within what your business does. However, marketing—and specifically, having a PLAN for your marketing—is important for the success of your business both now and over time. Here are ten reasons why you need a plan. Why You Need a Marketing Plan As much as you want to keep procrastinating, a marketing plan is a must for your business. Here are ten truths that will motivate you to put some structure around your business growth asap. 1. It forces you to think. The act of physically composing a marketing plan forces you to formulate and articulate your thinking about your customers, your product, and how you bring those two things together. Explicitly thinking about these things is important. Talking about them with the other members of your team, particularly the te...
We are a non-profit online community of visionary, dedicated and passionate farmers who have come together to encourage, share and assist one another with valuable farming information and technology regarding the best agricultural practices and trends across the world. Our primary goal is to “Promote Sustainable Agriculture” as a viable tool to food security across the world.